Story provided by Vox – Sports broadcasts are wallpapered with gratuitous graphics. They’re moving, they’re shiny, they sound like Transformers. Take them or leave them, the experience of watching football doesn’t really change. (NBC) With one exception: The yellow first-down line. Since the late 1990s, the virtual yellow line has been quietly enhancing football broadcasts by … Continue reading
Daily Archives: February 10, 2016
10 Stages To A Successful Product Launch
Story provided by Receiptful.com – In 2014, research firm Nielsen conducted a study that found 85% of all consumer packaged goods (CPG) product launches flop. Of course, many see this as a necessary cost of doing business. To effectively test whether or not their ideas will fare well with consumers, big brands develop dozens of products, … Continue reading