Story provided by Forbes – Change has been afoot at Facebook and Twitter, but most users won’t have noticed these changes as of yet. In a series of blog posts over the past two weeks, both networks have made some pretty significant announcements that will impact business owners who use their platforms. Here are some of the most … Continue reading
The marketing world is transforming into an inbound one. With over 140 million active twitter accounts, and 340 million tweets a day, the social network is becoming omnipresent in the business world. In fact, 42% of companies have acquired a customer via Twitter. This intermediate E-Book will delve into how your business can best take advantage … Continue reading
An infographic from Fusework Studios offers a few general guidelines on how to get more engagement on Twitter. Continue reading
According to SportStream, which provides a social second-screen experience for sports fans and teams, about 45% of tourney teams have team-specific accounts on both Twitter and Facebook. Bob Morgan, CEO and co-founder of SportStream stated “Last year, March Madness drove over two million social mentions, and 83% of sports fans check social media during games. … Continue reading
Twitter and Instagram are becoming popular social platforms among blacks. Among black Internet users, 26% use Twitter, far outpacing whites (14%) and Hispanics (19%). In August 2011, 18% of black Internet users were using Twitter. Women favor Pinterest. The gender difference in social-media usage was most noticeable in Pinterest, an online pinboard. A quarter of female Internet … Continue reading
February 20, 2013 could be the beginning of a new way to identify the value of tweets. Twitter is about to start attaching value ratings to users’ tweets. Designations of “none,” “low” and “medium” will most likely debut on the 20th according to a post by developer advocate Arne Roomann-Kurrik on the Twitter developers’ blog. … Continue reading
The HR teams at Twitter and NPR collaborated in the first live #NPRTwitterChat aimed at helping job seekers use social media as a job search tool. The article serves as a summary of the conversation. To read through, click here. Continue reading
(by Silas Grant) Recently, a friend of mine, who is a personal trainer, approached me about using Twitter to gain clients. He wants to expand his reach, but he also has a genuine concern for the health of his friends. He’d like to use his Twitter page to give tips and potentially find people willing … Continue reading