Story provided by Indiegogo – Make your audience happy with strong follow-through. 1. Fulfill perks and promises You must fulfill your perks if: You chose Flexible Funding and you received one or more contributions in exchange for perks; You chose Fixed Funding and you met your funding goal. You do not have to fulfill your … Continue reading
Story provided by Indiegogo – Stay connected with your audience throughout your campaign. 1. Launch Remember all that work you did planning for early momentum? Now is the time to ask everyone in your immediate network to contribute so your campaign enjoys strong early momentum. Once your campaign is about 30% funded, publicize your campaign fully … Continue reading
Story provided by Indiegogo – Strengthen your campaign by focusing your idea, establishing a feasible timeline, and creating a great pitch with compelling perks. CREATE AN INDIEGOGO CAMPAIGN 1. Focus your idea What you are trying to achieve by running a campaign? Successful campaigners take their big idea and break it down into meaningful chunks … Continue reading
Story provided by Businessweek – Question: My company is contemplating a Kickstarter-style fundraising campaign. I’ve seen these kinds of things fail too often. How can I maximize my chances of reaching my goal? Answer: You’re smart to plan ahead and do the best job possible on your crowdfunding campaign. According to data from Kickstarter.com, one of the oldest and … Continue reading
Story provided by The Verge – The Oculus Rift virtual reality headset raised $2.4 million on Kickstarter, no strings attached. Those donors weren’t looking for a payout; they wanted to support something they believed in, and maybe get a pair of virtual reality goggles to play with. But when Facebook bought Oculus a year and … Continue reading
Crowd It Forward is a non-profit foundation that brings people together to respond to the needs of individuals in difficult circumstances and to reward those whose acts deserve recognition through random acts of crowdfunding. One person can make a difference. A few people with coordinated efforts can make a bigger difference. A crowd of … Continue reading
Hiring a full-time employee is tricky. Lucky for you, there is power in the crowd. Before you think about hiring your next full time employee, consider the crowd. Are there people who could solve a problem for you, for less? That’s the beauty of crowdsourcing. You can farm out your work to people all over the … Continue reading
A few short years ago, crowdfunding, or raising large sums of money by soliciting many small donations, was an off-the-beaten-path grassroots movement largely relegated to artists. Not anymore. Crowdfunding has captured the attention of cable TV producers at CNBC and A&E, real-estate mogul Donald Trump and tech behemoth Google. To read more, click here. Continue reading
I am excited to announce that “The Information Age” is now partnering with Blackstartup. “The Information Age” will be powering the Blackstartup blog. Starting very soon, blog entries from this site can be viewed on Blackstartup as well. Click here. Background on Blackstartup.com: BlackStartup is a platform that allows black and non black innovators to … Continue reading
On Saturday, I posted an article about 1351 H Street, N.E. in Washington, D.C. and how that real estate deal could change the face of real estate investments. This latest entry about crowdfunding gives more information on this topic. The Jump Out Business Startups Act (JOBS Act) will ease restrictions on investments in closely held companies. … Continue reading