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A Lesson in Crisis Communication From Beyonce

2.2.13 Beyonce Communication Crisis Response

In one of the biggest stories of 2013 so far, the lip syncing episode at the 57th Inauguration Ceremony by Beyonce caused a teachable lesson in crisis communication. How do you respond correctly when there is a crisis? Steve Cody, co-founder of Peppercomm, explains how Beyonce’s response to the crisis is a lesson for those struggling to respond to controversy. To read, click here.

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