Recently, Kevin Plank, CEO of Under Armour unveiled some of the new products from the company. Revenues for the company in 1996 were $17,000. In 2012, Under Armour reached the $1.8 billion mark. The new campaign “I Will” is in response to the “We Must Protect This House” campaign of years ago. To read more about the new products, campaign and the growth of the company, click here.